01 / Hotels & country estates
Part of the stay
A considered setting for a morning swim or a quiet hour outdoors, connected to bedrooms, terraces and the rest of the grounds.
More than somewhere to swim
A quiet morning swim. A pause between treatments. An evening spent beside the water. Design the pool around the moments you want your guests to remember.
We bring natural swimming into the wider landscape, with planting, timber, terraces and clear routes through the grounds considered together. The aim is a space that belongs to your venue, rather than a pool that feels added on.
From a country house hotel to a small retreat, the starting point is your guest experience and the team who will look after it. The right solution needs to work for both.
Discuss your venue
01 / Hotels & country estates
A considered setting for a morning swim or a quiet hour outdoors, connected to bedrooms, terraces and the rest of the grounds.
02 / Retreats & wellness venues
Natural water alongside your treatment, sauna or movement spaces, with the guest route and session format shaped as one experience.
03 / Lodges & rural stays
A shared outdoor focus for the site, with privacy, access arrangements and the character of the countryside considered from the start.
Find the right expression
The look is only the beginning. These styles help shape the conversation, while the final system, capacity and suitability for guest use are assessed against your venue brief.
Structured & plantedA defined swimming space with planting built into the composition. A starting point for formal gardens and a close connection to the landscape.
Explore natural pools
Immersed in natureSofter edges, generous planting and an informal character. Explore an approach that feels at home within rural grounds and quieter retreat settings.
Explore swimming ponds
Clean & contemporaryAn architectural pool appearance with biological filtration. A different visual direction for contemporary terraces and more formal outdoor spaces.
Explore living poolsLooking for a landscape feature rather than guest swimming? A wildlife pond has a different purpose and is not a swimming facility.
Explore wildlife pondsThe practical side of something beautiful
A hospitality pool needs more than an appealing design. How it will be used, managed and cared for belongs in the brief from day one.
Guest use is assessed individually. We do not treat a commercial facility as a domestic pool with more swimmers, or assume that a natural system is suitable for every venue.
Read HSE pool safety guidanceResident guests, booked sessions or shared access each create a different brief. Bring expected swimmer numbers, opening periods and the role of the pool within your wider offer into the first conversation.
Look beyond the water to changing areas, showers, suitable entry points, paths, privacy and places to pause. Discuss accessibility and staff access early, alongside the relationship with any sauna or treatment spaces.
Identify who will oversee the facility, keep records and arrange cleaning, water monitoring and servicing. The operating plan should address the risks of the particular site, including supervision and emergency arrangements, with appropriate specialist advice.
Bring your architect, landscape designer and operational team into the discussion where relevant. Establish the planning position, insurer requirements and any local authority or specialist input before committing to a final specification or guest opening.
From an idea to an agreed plan
You do not need a finished brief to begin. A few photographs, a sense of the guest experience and an honest conversation about budget are enough to start exploring the possibilities.
Tell us about the venue, who will use the water and the kind of experience you want to create. Include your location, photographs and intended opening season.
We discuss the site, access, possible layouts and the relationship with the landscape. Visualisations help you and your team see how the idea could come together.
Develop the scope, technical requirements, permissions and programme before agreeing the proposal. Separate the pool works from wider facilities and specialist responsibilities.
Allow for construction, commissioning and handover. Agree the management arrangements, care tasks and support needed before inviting guests to use the water.
A brief before a budget
Commercial projects are priced individually. Pool size is only part of the picture. Expected use, ground conditions, access, surrounding facilities and the operating requirements all belong in the scope. Our domestic starting prices are not a quotation for a hospitality installation.
Hospitality & wellness FAQs
Clear answers for hotel owners, retreat operators and the teams planning something new for their grounds.
Explore all natural pool FAQsTell us what you have in mind.
Your location, a few site photographs and an idea of the expected guest use make a useful starting point. A finished design is not needed.
Start a conversationPotentially, but suitability needs to be established for the particular venue. Expected swimmer numbers, access arrangements, the filtration approach and the operating plan all matter. We start with your intended use rather than treating a domestic pool design as automatically suitable for guest bathing.
Explore the operating briefYes, we can discuss how natural swimming sits alongside a sauna, a separate cold plunge, changing spaces or your treatment programme. The layout and responsibilities for each element need to be agreed in the brief. Do not assume every part of the wider wellness space is included in the pool proposal.
No. We do not offer pool heating. These are outdoor natural swimming pools, with water temperatures that change through the seasons rather than a fixed spa temperature. That distinction should be reflected in your guest information, seasonal programme and arrangements for using the water.
Establish the planning position and requirements for the proposed guest use with the relevant local authority, your insurer and appropriate specialists. A venue needs a site-specific risk assessment and suitable operating arrangements. A natural appearance is not a substitute for water management, supervision decisions or emergency planning, and this page is not confirmation that a particular proposal is approved.
Read the HSE guidance for pool operatorsCommercial projects are quoted individually once the intended use and scope are understood. The pool, ground conditions, access, filtration, surrounding landscape and any additional guest facilities all need to be considered. Share an initial budget range with us so we can explore what may be realistic, rather than applying a domestic starting price to a different specification.
Discuss your project and budgetAn existing pool can be assessed for conversion, but retaining the shell does not make every conversion straightforward or suitable. The structure, current equipment, available space and future guest use all need review. We would establish what could be reused and what would need to change before proposing a route forward.
Explore pool conversionsThe venue should identify who is responsible for day-to-day management before opening. Agree the required checks, cleaning, water monitoring, record keeping and escalation arrangements with the relevant specialists. We can discuss maintenance and servicing support as part of the project, but it does not replace the operator's responsibilities.
Explore maintenance and aftercareBegin while the wider venue plans are still flexible. The programme needs to allow for feasibility, design, any necessary approvals, construction, commissioning and preparation by your operational team. Share your preferred season early, but treat it as a planning goal rather than a guaranteed completion date until the scope and programme have been agreed.

Something distinctive for your grounds
Tell us about your setting, your guests and the experience you want to create. We will explore the possibilities and the next steps for your site.
Discuss your projectA considered first step. Not a commitment to build.